GDPR & Compliance
GDPR & Compliance Audit | EARNST
We analyze your website. Tracking compliance, privacy, accessibility — in one report.
What happens when your tracking is wrong?
Most companies do not know whether their tracking is GDPR-compliant. They do not know how much data they lose. And they do not know whether their privacy policy matches reality.
The result: fine risk, lost conversion data, and campaigns optimising on incorrect numbers. A company with 5,000 EUR monthly ad spend loses up to 2,000 EUR through incorrect optimisation when tracking is misconfigured. How much exactly is detailed in our knowledge article on e-commerce tracking. An underestimated factor: the cookie banner. How much a low consent rate costs is detailed in our knowledge article on cookie consent banners.
What we assess
Our audit covers 15 areas — weighted by business impact. Not every area carries equal weight. Consent configuration and server-side tagging matter more than tag duplicates because they directly affect your data quality and legal compliance.
We combine technical analysis tools with manual expert assessment. No black box, no automated report that misses what matters — every report is reviewed by us before it reaches you.
Two options
Quick Analysis (free)
You give us your URL — we deliver your Compliance Score, the top 3 risks, and one quick win. Delivered via email, typically within 1-2 business days. No call required, no obligation.
Deep Audit (500 EUR)
Full report with 15-area assessment, detailed recommendations, and a prioritized action plan. Includes a 30-minute walkthrough call.
Who needs this?
Any business with a web presence and advertising budget. Especially relevant if you are unsure whether your tracking is GDPR-compliant, if you need to comply with the European Accessibility Act (EAA), or if your conversion numbers do not match your intuition. After the audit, we implement the recommendations as part of our Tracking & Data Architecture service if you choose.
Typical Results
15
Areas assessed
100%
GDPR-compliant documentation
1-2
Business days to report
What you get
GDPR Compliance Score
Assessment of your tracking implementation, consent configuration, and cookie hygiene.
Accessibility Check (EAA)
WCAG 2.1 AA audit. Legally mandatory for many websites since June 2025.
Privacy Policy Cross-Check
Comparison of detected tools with your privacy policy. Missing entries are identified.
Tracking Architecture Assessment
15-area assessment weighted by business impact. From DataLayer quality to attribution.
Actionable Recommendations
Prioritized actions with ICE scoring. Each recommendation includes status quo, impact, recommendation, and expected benefit.
Walkthrough Call
30-minute call to discuss results. Included in the Deep Audit.
Frequently Asked Questions
How much does the audit cost?
Quick analysis (Compliance Score + top 3 risks): free. Deep Audit (full report, 15-area assessment, 30-min call): 500 EUR.
How long does it take?
After your request, we deliver the report within 1-2 business days. Deep Audits with extensive manual expert assessment may take up to 3 business days.
What exactly is assessed?
15 areas: Consent Mode v2, consent timing, server-side tagging, GA4 configuration, event tracking, Google Ads setup, Meta Pixel setup, attribution & deduplication, cookie hygiene, performance impact, tag duplicates, resilience, PII leaks, DataLayer quality, and tracker inventory.
Do we need to provide access?
Only your website URL. We scan externally — no access to your systems required.
What happens after the audit?
You receive the report with prioritized recommendations. If you want, we implement the recommendations as part of our Tracking & Data Architecture service.
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Tell us about your project. We will get back to you within 24 hours.